Quality is the only acceptable standard
Creating positive shopping experiences for customers is essential to building long-term loyalty and a strong customer relationship. Strict dealer compliance with OEM quality standards is a vital contributing factor to ensure customer satisfaction, and increase dealer profitability. To better assess the quality of dealership and workshop staff performances, MSXI’s Mystery Shopper Solution provides unique insights into the quality of dealership and workshop staff performance, identifying and addressing key improvement areas in your sales, after-sales and services departments.
Our Mystery Shopper Solution is enhanced by our proprietary tool, Track IT, a convenient and globally accessible web-based auditing checklist for use by independent auditors and dealers. The auditing process provides transparency and uniformity, allowing dealer networks to compare results and raise quality standard benchmarks. Track IT also has a self-assessment evaluation that raises dealer buy-in and motivates them to actively engage in promoting positive change.
For a more detailed explanation about how our Mystery Shopper Solution can raise the performance bar in your dealer network, get in touch with us today.