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Pulse of AI

Pulse of AI is MSX’s certified training program designed to help mobility professionals understand and apply AI confidently in their daily work. With AI adoption accelerating across the automotive ecosystem, Pulse of AI delivers a human-centric, blended learning journey that builds practical skills and fosters responsible, effective AI use.

Whether you’re navigating digital transformation, upskilling your workforce, or embedding AI into your operations, Pulse of AI provides the clarity, confidence, and capability to lead with intelligence.

Pulse of AI is MSX’s certified training program designed to help mobility professionals understand and apply AI confidently in their daily work. With AI adoption accelerating across the automotive ecosystem, Pulse of AI delivers a human-centric, blended learning journey that builds practical skills and fosters responsible, effective AI use.

Whether you’re navigating digital transformation, upskilling your workforce, or embedding AI into your operations, Pulse of AI provides the clarity, confidence, and capability to lead with intelligence.

A Personalized, Human-First Learning Experience

Pulse of AI drives sustainable transition and conscious use of AI through a tailored training pathway, designed to empower individuals with the awareness, skills, and confidence to apply AI responsibly and effectively in their daily work – all within a compact format that does not exceed 25 hours in total.

Self-awareness tools

Two powerful self-assessments, delivered in 1.5 hour sessions via NOVA Profile™ and EVO.Int™, reveal each participant’s behavioral preferences, motivational drivers, and digital readiness. These insights form the foundation for a tailored learning journey, supported by a self-led digital debriefing. Participants receive a personalized action plan to begin applying AI practically and sustainably from day one.

 

 

 

 

 

 

Self-paced e-learning

Delivered in 12 interactive modules, each lasting 1.5 hours, integrating short videos, infographics, and other interactive elements for maximum engagement, the e-learning path covers AI fundamentals and ethical use, prompting techniques and GPT integration, AI tools for productivity, collaboration, and decision-making, and real-world use cases across sales, aftersales, marketing, and L&D. Successfully tested by thousands, the content enhances both personal and professional lives, improving physical, mental, and emotional well-being while building AI fluency.

 

Implementation lab

Hands-on, expert-led , four-hour workshops bring theory into practice. Participants explore real-world use cases across sales, aftersales, marketing, and more. These small-group sessions – capped at 25 participants – encourage active collaboration and shared learning, peer exchange, and immediate feedback from expert facilitators, accelerating professional growth and confidence in applying AI.

 

A Personalized, Human-First Learning Experience

Pulse of AI drives sustainable transition and conscious use of AI through a tailored training pathway, designed to empower individuals with the awareness, skills, and confidence to apply AI responsibly and effectively in their daily work – all within a compact format that does not exceed 25 hours in total.

Self-awareness tools

Two powerful self-assessments, delivered in 1.5 hour sessions via NOVA Profile™ and EVO.Int™, reveal each participant’s behavioral preferences, motivational drivers, and digital readiness. These insights form the foundation for a tailored learning journey, supported by a self-led digital debriefing. Participants receive a personalized action plan to begin applying AI practically and sustainably from day one.

 

 

 

 

Self-paced e-learning

Delivered in 12 interactive modules, each lasting 1.5 hours, integrating short videos, infographics, and other interactive elements for maximum engagement, the e-learning path covers AI fundamentals and ethical use, prompting techniques and GPT integration, AI tools for productivity, collaboration, and decision-making, and real-world use cases across sales, aftersales, marketing, and L&D. Successfully tested by thousands, the content enhances both personal and professional lives, improving physical, mental, and emotional well-being while building AI fluency.

 

 

Implementation lab

Hands-on, expert-led , four-hour workshops bring theory into practice. Participants explore real-world use cases across sales, aftersales, marketing, and more. These small-group sessions – capped at 25 participants – encourage active collaboration and shared learning, peer exchange, and immediate feedback from expert facilitators, accelerating professional growth and confidence in applying AI.

 

Globally Recognized Certification

Beyond certification, participants gain a transformative experience that blends cutting-edge AI knowledge with practical application. Through tailored workshops and foundational theory, they learn to harness AI tools that enhance collaboration, streamline productivity, and elevate decision-making. The programme also supports personal wellbeing and professional growth, helping individuals unlock their full potential while driving operational efficiency across their teams.

Upon completion, participants earn the Human-Tech Synergy (HTS) Certification, issued by the Human21 Institute in collaboration with global experts from MIT, Abundance360, and the AI Accelerator Network. This certification signals readiness for ethical, responsible AI usage in business environments.

“Human-Tech Synergy speaks to people the way they need to hear it: practical, ethical, human-first, and immediately applicable. The result? Teams that actually adopt. Use. Learn. Grow. Which means ROI like you’ve never seen.”

Mike Koenigs - serial entrepreneur and advisor to Fortune 500 executives and fast-growing founders.

Human-Tech Synergy is not just about adopting AI – it is about adopting a more integral way of being human in a time of unprecedented change.

Ken Wilber - philosopher and author and the founder of Integral Theory - a widely regarded framework for understanding human development.

Globally Recognized Certification

Beyond certification, participants gain a transformative experience that blends cutting-edge AI knowledge with practical application. Through tailored workshops and foundational theory, they learn to harness AI tools that enhance collaboration, streamline productivity, and elevate decision-making. The programme also supports personal wellbeing and professional growth, helping individuals unlock their full potential while driving operational efficiency across their teams.

Upon completion, participants earn the Human-Tech Synergy (HTS) Certification, issued by the Human21 Institute in collaboration with global experts from MIT, Abundance360, and the AI Accelerator Network. This certification signals readiness for ethical, responsible AI usage in business environments.

“Human-Tech Synergy speaks to people the way they need to hear it: practical, ethical, human-first, and immediately applicable. The result? Teams that actually adopt. Use. Learn. Grow. Which means ROI like you’ve never seen.”

Mike Koenigs - serial entrepreneur and advisor to Fortune 500 executives and fast-growing founders.

Human-Tech Synergy is not just about adopting AI – it is about adopting a more integral way of being human in a time of unprecedented change.

Ken Wilber - philosopher and author and the founder of Integral Theory - a widely regarded framework for understanding human development.

Proven Impact. Measurable Gains.

Pulse of AI delivers tangible results from day one, empowering individuals and transforming business outcomes across the mobility ecosystem.

Participants report immediate improvements in productivity, collaboration, and confidence. Use cases show measurable gains in campaign engagement, lead conversion, and operational efficiency.

+27%

Engagement

on vehicle launch campaigns through AI-powered micro-targeting and narrative personalization.

19%

Reduction in cost-per-lead

by streamlining campaign design and improving audience segmentation.

+44%

SQL conversion rate

by enabling smarter lead scoring and tailored follow-up strategies.

20%

Shorter sales cycles

thanks to AI-assisted prioritization and persuasive communication tools.

Proven Impact. Measurable Gains.

Pulse of AI delivers tangible results from day one, empowering individuals and transforming business outcomes across the mobility ecosystem.

Participants report immediate improvements in productivity, collaboration, and confidence. Use cases show measurable gains in campaign engagement, lead conversion, and operational efficiency.

+27%

Engagement

on vehicle launch campaigns through AI-powered micro-targeting and narrative personalization.

19%

Reduction in cost-per-lead

by streamlining campaign design and improving audience segmentation.

+44%

SQL conversion rate

by enabling smarter lead scoring and tailored follow-up strategies.

20%

Shorter sales cycles

thanks to AI-assisted prioritization and persuasive communication tools.

Human-Centric Gains

Enhances marketers’ empathy, segmentation strategy, and narrative thinking.

Boosts sales teams’ decision confidence, prioritization, and customer engagement.

Participant Feedback

Human-Centric Gains

Enhances marketers’ empathy, segmentation strategy, and narrative thinking.

Boosts sales teams’ decision confidence, prioritization, and customer engagement.

Participant Feedback

Know the tools. Master the skills. Lead with AI.

Equip your people with the tools, skills, and mindset to collaborate with AI, unlock innovation, and drive smarter outcomes together.

Get in touch today!

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Know the tools. Master the skills. Lead with AI.

Drive excellence across your dealer network with intelligent, engaging, and scalable training, powered by AI and backed by MSX.

Get in touch today!

* indicates required