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Consumer Engagement

Building engagement with exceptional service

Manufacturers are gradually assuming a higher level of responsibility for consumer and their CX journeys at a time when new products and services are making support needs more complex.

They have recognized the importance of providing excellent consumer support which has led to an increased focus on developing comprehensive support programs that address the diverse needs of today’s consumer. As a result, manufacturers are investing in new services that provide consumers with richer experiences.

By assuming greater responsibility for consumer support, manufacturers can build stronger relationships with consumers, improve brand loyalty, and ultimately drive business growth.

MSX provides services that inspire consumers to explore additional opportunities. We help develop and implement tailored and strategized solutions that enhance consumer interactions and help boost sales organically, without pressure.

Innovating the future of CX

With over 20 years’ experience across more than 80 countries, MSX has created a range of solutions that offer 360-degree support using expert teams who understand the sophisticated needs of today’s consumers.

MSX Consumer Engagement services are responsible for your brand’s consumer experience, from initial engagement to aftersales advice. We offer solutions that enhance every interaction with more personalized guidance and inspire consumers throughout their entire journey.

We deliver support that goes beyond traditional contact center services, and boost consumer loyalty through seamless issue resolution and value enhancing engagement.

Mapping your way to a better future

Improving consumer engagement requires a comprehensive approach that incorporates people, processes, and technology. Our services create a seamless journey for the consumer while generating leads for your business, extending our support wherever it’s needed.

People

Our team of knowledgeable and consumer-focused professionals have a passion for delivering exceptional consumer service. We can help design, develop and implement new strategies that will further enhance your CX operations and create a positive and welcoming environment for your consumers, making them feel valued and appreciated.

Processes

We will help streamline and optimize your processes to further enhance consumer engagement. By leveraging communication tools and intelligent workflow automation, you can create more efficient and effective processes that reduce wait times, provide higher levels of accuracy, and ensure a seamless experience for the consumer.

Technology

From mobile apps to online portals, we can introduce a variety of digital tools that will help improve the consumer experience. By utilizing technology, we can offer more individualized and convenient experiences that help you build stronger consumer relationships and increase brand loyalty.

Mapping your way to a better future

Improving consumer engagement requires a comprehensive approach that incorporates people, processes, and technology. Our services create a seamless journey for the consumer while generating leads for your business, extending our support wherever it’s needed.

People

Our team of knowledgeable and consumer-focused professionals have a passion for delivering exceptional consumer service. We can help design, develop and implement new strategies that will further enhance your CX operations and create a positive and welcoming environment for your customers, making them feel valued and appreciated.

Processes

We will help streamline and optimize your processes to further enhance consumer engagement. By leveraging communication tools and intelligent workflow automation, you can create more efficient and effective processes that reduce wait times, provide higher levels of accuracy, and ensure a seamless experience for the consumer.

Technology

From mobile apps to online portals, we can introduce a variety of digital tools that will help improve the consumer experience. By utilizing technology, we can offer more individualized and convenient experiences that help you build stronger consumer relationships and increase brand loyalty.

Developing a winning CX strategy

MSX Consumer Engagement solutions combine our people, processes and technology services, delivering tailored roadmaps that will help increase consumer engagement and improve loyalty and retention.

We work closely with you to identify key improvement opportunities and develop tailored solutions that enhance product and service knowledge, improve engagement with your brand and product and drive greater consumer satisfaction.

Answer and Assist

Offer prompt accurate, multi-channel responses and assistance to all customer needs.

First Level Assistance
Answer consumer information needs and assist them

Second Level Assistance
Resolve complex customer issues and complaints

Emergency Assistance (24/7)
Assist customer vehicle breakdown

Consumer Care

Offer proactive, omnichannel, value-enhancing activities to increase sales and loyalty in the customer journey.

Marketing Support
Profile Customer, Manage Marketing campaign, leads and service bookings

Consumer Experience
Customer follow up to improve processes and sustain NPS results

Assure Consumer Mobility
Delight your consumers and keep your mobility business moving

Engagement

Engage Consumers in their life making them brand ambassador regardless of their mobility needs

Social Media
Social media content moderation, community and lead generation

Events Management
Outdoor and Virtual (Metaverse) events management

Newsletter
Digitally share brand activities, events, products and services

Generating loyalty and returns through valued support

Automotive consumer engagement is at the heart of everything we do. We have a proven record of outstanding service delivery across multiple automotive clients, and we expertly deliver all activities, from sales and warranty to goodwill and social media engagement. Our clients:

Improve consumer satisfaction through seamless issue resolution

Broaden product or service knowledge and increase consumer usage

Enhance engagement and connection with the brand and products

Increase consumer loyalty and retention with personalized services

Generate revenue through value-enhancing activities

Consumer engagement solutions, tailored to your needs

Our consumer engagement solutions ensure we can offer the right package  and services to meet your organization’s unique requirements.

Whether you’d like us to develop a complete strategy that includes programs, services and technologies and deploy it across your business, or tailor a project in response to a specific challenge or opportunity, our smart and cost-effective solutions will work for you.

Full-service BPO 

MSX delivers end-to-end solutions, from concept and design to delivery and ongoing support. Our expert teams use best practices, proven techniques and innovative technologies to support your business operations now and in future.

On-demand projects 

Our solutions and services are flexible and dynamic, so we can adapt quickly to the requirements of your ad-hoc projects and manage them faster and more cost effectively than most in-house arrangements.

MSX digital platforms 

Our innovative CX solutions combine robotic process automation (RPA) and artificial intelligence (AI) to empower rapid end-to-end business process automation and accelerate digital transformation.

We are consumer engagement experts

Our teams are global leaders in consumer engagement, setting the standard throughout the consumer journey.

We are automotive specialists

Our rich experience and expertise in every area of automotive retail, including sales, aftersales, technical and warranty, enables us to deliver a 360-degree service to our clients’ consumers.

We are always innovating

We push the boundaries of possibility, bringing ideas to our clients that help them enhance their consumer engagement offerings, while generating leads and revenue.

We are present where you are

Our global presence in more than 60 countries allows us to deploy consumer engagement solutions for our clients at scale and with unmatched speed.

We are automotive specialists

Our rich experience and expertise in every area of automotive retail, including sales, aftersales, technical and warranty, enables us to deliver a 360-degree service to our clients’ customers.

We are automotive specialists

Our rich experience and expertise in every area of automotive retail – sales, aftersales, technical and warranty – enables us to accelerate our clients’ retail operations.

We are always innovating

We push the boundaries of possibility, bringing ideas to our clients that help them enhance their customer engagement offerings, while generating leads and revenue.

We are present where you are

Our global presence in more than 60 countries allows us to deploy customer engagement solutions for our clients at scale and with unmatched speed.

Unlock your potential with our Consumer Engagement

Unlock your potential with our Consumer Engagement

Latest insights

SUCCESS STORY: Life-long loyalty starts here – Service bookings double with effective lead management

MSX supported a leading European national sales company by implementing a fully integrated Service Lead Management solution empowering agents to reach out to customers for dealers.

Revolutionizing automotive retail: The impact of personalized marketing

The evolution from mass marketing to personalized strategies has transitioned from a trend to a strategic imperative, elevating customer engagement and driving brand loyalty and success.

The future of CX requires a remodel, not a repair

Retail touchpoints must be personalized, convenient and seamless to boost loyalty. We need a teaser question to make this more interesting.