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Latest articles from our experts

The repair experience gap: How workshop quality builds or breaks loyalty

By Pasquale Aloi, Global Solution Leader – Warranty & Repair Efficiency

For many drivers, the workshop is where brand loyalty is won or lost. Explore the process and quality gaps that create poor service experiences, and how a smarter approach to workshop performance can improve first-time fix rates, cycle times, and long-term customer confidence.

When technology reaches its limit

By Nicola Zorz, Global Solution Leader – Diagnostic & Repair Enhancement

Even the smartest diagnostics tools have blind spots. See why human expertise, especially skilled field service engineers, is still the final line of defense when complex vehicle issues put customer trust and brand reputation on the line.

Beyond the numbers: How real-world insights are shaping automotive retail

By Lois Valente, Global Solutions Leader, Convenience and Capacity

Discover how data collection and AI are reshaping automotive services – unlocking smarter insights and driving real-world impact beyond the numbers.

Lifecycle optimization and sustainability: Driving smarter, greener vehicle Management

By Felipe Cruz, Global Solutions Leader, MSX

Intelligent outreach for a connected era: Why mobility players must move beyond predictive contact models

By Michele Esposito, Global Solutions Director, Consumer Engagement

MSX AI Sales Agents: The new engine behind automotive retail Transformation

By Robert Häusler, Global Solutions Director, Distribution and Sales Performance

Homologation without borders: Building a cohesive compliance strategy

By Nicola Zorz, Global Solutions Leader, Repair Optimization and Compliance

The application of causal modelling in automotive retail

By Felipe Cruz, Global Solutions Leader, MSX

Revolutionizing data integration with Contour

By Cory Allen, Global Delivery Leader, Actionable Insights

Driving transformation: Navigating warranty challenges and unlocking opportunities

As significant challenges are redefining vehicle warranty management, new opportunities to innovate and simplify processes are delivering more value to clients by improving efficiency, reducing costs, and enhancing overall satisfaction.

Accelerating ahead: How OEMs can deliver next-generation automotive technical assistance

By Nicola Zorz, Global Solution Leader, Diagnostic and Repair Enhancement

Improve warranty management accuracy and efficiency with AI and automation

By Pasquale Aloi, Global Solutions Leader, Warranty and Repair Efficiency

The Need for Event-Driven Recall Management

by Pasquale Aloi, Global Solutions Leader, Warranty and Repair Efficiency

Revolutionizing automotive leasing: Blending CX, tradition, and innovation

By Elvira Llorens, Global VP, MSX Consumer Engagement

Revolutionizing automotive retail: The impact of personalized marketing

By Michele Esposito, Global Solutions Leader, Consumer Engagement

Is convenience killing the automotive service industry? A deep dive into the future of customer experience

By Lois Valente, Global Solutions Leader of Parts, Accessories & Service Performance

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Transforming retail: The automotive and mobility evolution

Ep. 1: The current state of automotive retail

In our latest video, smart CEO Dirk Adelmann joins MSX’s Jayesh Jagasia and Andrea Sorrenti to discuss the retail models driving today’s automotive industry, and the ways in which consumers are influencing the sales channels and experiences brands offer..

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Ep. 2: The factors influencing brands´ decisions on distribution models

smart CEO Dirk Adelmann joins MSX’s Jayesh Jagasia and Andrea Sorrenti to discuss the retail models driving today’s automotive industry, and the factors influencing the distribution model decisions of automotive brands.

Ep. 3: Reimagining the customer experience through different retail formats

smart CEO Dirk Adelmann joins MSX’s Jayesh Jagasia and Andrea Sorrenti to discuss the retail models driving today’s automotive industry, and the ways in which new innovations are enhancing the customer experience.

Ep. 4: Identifying challenges and opportunities in the evolving retail landscape

smart CEO Dirk Adelmann joins MSX’s Jayesh Jagasia and Andrea Sorrenti to discuss the retail models driving today’s automotive industry, and how new retail formats are changing the ways NSCs and dealers generate revenue.